Barton Milne Associates

Brand creation & website

An iPhone next to an iPad both showing the Barton Milne Associates website home page

the challenge

Create a new logo design and then using that logo within a brand spanking new website. A challenge accepted when Madeleine from Barton Milne Associates contacted Tiny with the request! Barton Milne asked us to come up with design that connected their target companies with targeted candidates. Our first challenge? Coming up with a new way to combine the letters B and M which is not an easy task!

A close up of the Barton Milne Associates logo design development

the concept

Firstly, we wanted the logo design to cover three important parts – connection, people and the company initials. We wanted it to be bold and simple, so effectively the logo could sit by itself without the company name. The logo's colour was intended to be bold and strong.

A close up of the Barton Milne Associates colour logo on white page
A laptop displaying a section of the Barton Milne Associates home page design

the finish

Our solution was a bold iconic logo using circles to represent relationships, evolution, transition, connection and finally, people. All of these ideas connected through shape and movement with colour. Once we had this, our palette of bold colour was transferred to a bold and striking website which continued the circle theme. Everything to do with Barton Milne focuses on these integral themes and ideas and so we strived to have them appear everywhere.

Man holding iPhone showing part of the Barton Milne Associates website
Front and back of the Barton Milne Associates business card
The Barton Milne Associates logo on dark paper background

become part of the journey

Contact the tiny agency to speak about how we help you turn your concepts and ideas into great big wonderful realities that will stand out