Needing a rebrand, east London based Herts Heritage hired Tiny to create an identity that better reflected them as people, as a service and a business. As a result we came up with new colours, new logo and ultimately a new brand story!
Herts Heritage's new brand sprung from a train journey looking across London rooftops. Everywhere you looked there were chimneys! Stability, environment and most importantly building services are reflected in the new brand identity.
At tiny we began with creating the story of stability, the logo began by mixing historical foundations and ramparts with present-day rooftops. Consequently through lots of research and good feedback, we finished with a fresh, balanced and strong logo which was then spread across brand new website, brochures, stationery, uniform and vehicles. We covered everything along the way!